McCafe’s Summer Drink Days are here! To help get the word out, Mill+ partnered with Cossette to create this campaign of bright, bold, and refreshing ads. 

Mill+ Director Donnie Bauer took a design-driven live-action approach to craft this colorful blend of delicious ingredients and frosty beverages. To ensure complete control during production, the team utilized Motorized Precision’s Kira robotic rig to design and literally “animate” fluid camera movements on set.